Software Engineer

About the Role

Bridge BSS is hiring a Product Marketing Manager to lead go-to-market strategy for our job portal platform serving employers and candidates across multiple regions. You will translate customer insights into compelling messaging, coordinate launch campaigns with sales and product teams, and measure adoption through clear KPIs. This mid-level hybrid role based in Colombo offers meaningful ownership, direct exposure to leadership, and the chance to shape how modern hiring technology is presented to the market. We are looking for someone who combines analytical thinking with strong storytelling skills.

Key Responsibilities

• Own end-to-end messaging for new product releases, from positioning documents to sales enablement assets and website copy
• Partner with product managers to define launch timelines, success metrics, and feedback loops after each release
• Build and maintain competitive intelligence summaries that inform pricing, packaging, and campaign priorities
• Manage email, social, and partner channels for coordinated campaigns that drive qualified employer sign-ups
• Analyze funnel data weekly and recommend experiments to improve conversion across the candidate and employer journeys
• Represent marketing in cross-functional rituals and mentor junior contributors on storytelling and brand consistency
• Work closely with design and engineering to ensure product pages, demos, and onboarding flows reflect the value proposition clearly

Requirements

• Bachelor's degree in Marketing, Business, Communications, or equivalent practical experience in B2B SaaS environments
• Four or more years in product marketing, growth marketing, or a similar role within technology companies
• Proven ability to write clear copy for technical products and adapt tone for executives and practitioners alike
• Hands-on experience with analytics tools, CRM workflows, and basic familiarity with SEO and content performance metrics
• Strong project management skills with comfort balancing multiple launches, deadlines, and stakeholder expectations
• Excellent collaboration skills and willingness to work hybrid from our Colombo office at least three days per week
• Demonstrated ownership, curiosity, and attention to detail when translating complex features into customer-facing benefits

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